Instead of having separated campaigns, Shinsegae created the concept of LOVE month that could capture the theme of love, appreciation, and respect for all the groups being celebrated that month. To marry and convey it with the relevant cultural trends and issues of the time, we designed an integrated campaign website and blog to entice shoppers with sales, gifts, and exhibitions. Developing an online marketing strategy, its website communicates the strong message of Shinsegae Loves.
Scope of Work
Online Channel Development
- Casamia : On-GoingRebuilding the brand right now
- Hyundai Card M Point Mall : On-GoingLet's Make It Cool.
- Boon The Shop : InstagramCreating A Better Digital Customer Experience
- Boon The Shop Collection : InstagramMeet the in-house line of Seoul’s first luxury boutique
- CasestudyA Millennials' Favorite Sneaker Space
- L'Escape HotelRe-invention of Mini Bar
- Margaret HowellFinally, Margaret Howell is Available in Korea
- HowdyA Lifestyle Curator For Men
- Recto.Make the Attractive K-Fashion Designer's Label More Attractive
- Project AnneA Subscription Fashion Service For Women
- Maison MathématiquesA Mathematically Designed Lifestyle Brand
- My BoonA High-End Lifestyle Concept Store Presents Womenswear, Menswear, Accessories and Furnitures
- Man On The BoonTo Be A Patron Of Good Taste
- Shinsegae LovesLove Love Love
- SSG Food MarketA Premium Supermarket To Sell High Quality Of The Artisanal Food, Sauces, and Spices
- 2NE1 Loves Shinsegae2NE1 Really Loved Shinsegae.