Project Anne is an online service that provides designer clothes and accessory rentals launched by SK Planet. We studied how to merchandise a fashion mix and executed buying plan from high-end brands to daily wear brands. This enabled to be the first fashion subscription service in Korea that gave women access to designer clothes and accessories for a flat monthly fee.
Scope of Work
- Casamia : On-GoingRebuilding the brand right now
- Hyundai Card M Point Mall : On-GoingLet's Make It Cool.
- Boon The Shop : InstagramCreating A Better Digital Customer Experience
- Boon The Shop Collection : InstagramMeet the in-house line of Seoul’s first luxury boutique
- CasestudyA Millennials' Favorite Sneaker Space
- L'Escape HotelRe-invention of Mini Bar
- Margaret HowellFinally, Margaret Howell is Available in Korea
- HowdyA Lifestyle Curator For Men
- Recto.Make the Attractive K-Fashion Designer's Label More Attractive
- Project AnneA Subscription Fashion Service For Women
- Maison MathématiquesA Mathematically Designed Lifestyle Brand
- My BoonA High-End Lifestyle Concept Store Presents Womenswear, Menswear, Accessories and Furnitures
- Man On The BoonTo Be A Patron Of Good Taste
- Shinsegae LovesLove Love Love
- SSG Food MarketA Premium Supermarket To Sell High Quality Of The Artisanal Food, Sauces, and Spices
- 2NE1 Loves Shinsegae2NE1 Really Loved Shinsegae.